Google Ads Overcharges
Overcharged for Google Ads?Your Business Can Fight Back
Two federal courts have found that Google violated U.S. antitrust law. One court found that Google used its monopoly power to charge advertisers high prices, and another found that Google illegally monopolized parts of the digital ad-tech market. If your business bought Google Ads since August 2016, you may be entitled to recover money. No fees unless we win.
The rulings behind your claim
Court Ruled Google's Monopoly Allowed It to Raise Ad Prices
This is not a theory. A federal judge found that Google illegally monopolized digital advertising — controlling the tools that run the ad auctions, blocking rivals, and leaving advertisers with no real alternative. When one company controls every side of an auction, competition disappears and prices go up. Businesses of every size paid those inflated prices. Federal antitrust law gives them the right to pursue that money back.
Check Your Eligibility ↗Claim basics
Does Your Business Qualify?
You do not need to know antitrust law. If these sound like your business, you may have a claim. We take it from there.
Google Search Ads
Your business paid for ads since 2016 that appear in Google search results — the sponsored links at the top of the page.
Display Network Ads
You ran banner or display ads across websites through the Google Display Network. Those auctions were affected too.
Any Time Since August 2016
The claim period reaches back years. If you spent money on Google Ads at any point since August 2016, that spend may count.
Any Size Business
From a local shop spending a few hundred a month to a national brand spending millions. Everyone paid the same inflated auction prices.
Bought Through an Agency
You paid a marketing agency or third-party platform that bought the ads for you. If your business bore the cost, you may still qualify.
Time Matters
Antitrust claims are subject to statutes of limitations. The sooner you start, the more damages you may be able to recover.
Statutory damages
How Much Is Your Case Worth?
Federal antitrust law sets a fixed multiplier on damages. You do not have to prove you lost money in the traditional sense. You just have to show Google overcharged you.
Antitrust law may triple it
Federal antitrust law allows antitrust victims to recover up to three times their actual losses — which is how a 10% overcharge can become a claim worth up to roughly 30% of your total Google ad spend.
The math adds up fast. A business that spent $100,000 on Google Ads since 2016 could have a claim worth tens of thousands of dollars. Spent more? The claim scales with your spend. We work to document every dollar and make it count.
Because Google's terms block class actions, these claims proceed as individual arbitrations — your business pursues its own recovery, based on its own spend, alongside thousands of others doing the same. We handle the entire process.
Overcharge percentages are estimates drawn from industry and economic analyses, not a prediction or guarantee of any specific recovery. Every claim depends on its own facts, evidence, and the decisions of the arbitrator.
What the courts found
The Law Behind Your Claim
The search monopoly ruling
In August 2024, Judge Amit Mehta of the U.S. District Court for the District of Columbia ruled that Google illegally maintained a monopoly in general search and search text advertising, using exclusive agreements to lock out competition.
The ad tech monopoly ruling
In April 2025, Judge Leonie Brinkema of the U.S. District Court for the Eastern District of Virginia ruled that Google unlawfully monopolized the publisher ad server and ad exchange markets and illegally tied its ad tech tools together.
The Sherman Act
Both cases were brought under Section 2 of the Sherman Act, 15 U.S.C. § 2, the federal law that makes it illegal to monopolize a market. Monopolists charge more than a competitive market would allow — that difference is the overcharge.
Your right to damages, tripled
Under Section 4 of the Clayton Act, 15 U.S.C. § 15, any business injured by an antitrust violation can sue and recover up to three times its actual damages, plus costs. This treble-damages remedy exists to make violations expensive.
Why arbitration, not a class action
Google's advertising terms require individual arbitration and waive class actions. So instead of one class case, thousands of businesses bring their own claims at once — each recovering based on its own spend.
The deadline to act
Federal antitrust claims are subject to a statute of limitations. Waiting can cost you part or all of the claim, so it helps to act while the rulings are fresh.
This section is general legal information, not legal advice. The rulings described are subject to appeal and the law changes over time. For guidance on your specific situation, talk to one of our attorneys.
We handle everything
How It Works
You know your business. We do the legal heavy lifting. Consulting us is free and there are no upfront costs.
Tell us about your ad spend
Share the basics: who you are and roughly what you spent on Google Ads. It takes a few minutes and costs nothing.
We review your claim
We confirm eligibility, gather the spend records, and calculate what the overcharge means for your business.
We file and fight
We bring your individual arbitration claim and take on Google. You do not deal with them. We do.
You get paid
If we recover, your business gets its share. Our fee comes out of the result, never your pocket.
Gather the records
How to Strengthen Your Claim
Your ad spend records are the heart of this claim. A few simple steps now can make your claim bigger and faster later.
No perfect records? That is okay. Google has the complete billing history for every account, and arbitration lets us demand it. Even a rough spend estimate and an account ID can be enough to start.
Why Levi & Korsinsky?
Taking on the biggest advertising company in the world is not a do-it-yourself project. You need lawyers who hold corporations accountable for a living, handle every step, and put your recovery first.
Meet the attorneys leading the Google Ads antitrust case.
Corporate Accountability
Decades of experience litigating against major corporations on behalf of the people and businesses they harmed.
Proven Track Record
Billions recovered for clients across our litigation practice.
No Win, No Fee
Zero upfront costs and no hourly bills. Your business pays only if and when we win your claim.
Open Lines
You are never just a file. Expect plain-English updates and real access to your legal team.
Get informed
Frequently Asked Questions
Antitrust cases raise a lot of questions. Here are the ones business owners ask most. If you still need guidance, our attorneys are here to help.
Check Your Eligibility ↗Two federal courts have ruled that Google broke antitrust law in its advertising business. When one company controls the auction, competition disappears and prices go up. Businesses that bought Google Ads paid inflated prices as a result, and federal antitrust law lets them pursue those overcharges.
If your U.S. business purchased ads on Google Search or the Google Display Network at any time since August 2016, it may qualify. Size does not matter: local businesses and national brands alike paid the same inflated auction prices. Submit a quick, confidential intake and we will review your situation.
Federal antitrust law allows recovery of up to three times actual damages, and businesses may qualify to recover up to 30% of their total Google Ads spend. This is an estimate of the maximum possible recovery, not a guarantee — the case may settle for a significantly lower percentage. Actual outcomes depend on the facts, the evidence, and the arbitrator.
Most likely yes. What matters is whether your business ultimately bore the cost of the inflated prices. If you paid for Google advertising through a marketing agency or a third-party platform, you may still have a claim.
No. Google's advertising terms require disputes to be resolved in individual arbitration and prohibit class actions. That is why claims are brought as individual arbitrations, with each business pursuing its own recovery based on its own ad spend. We handle the entire process for you.
Nothing out of pocket. We work on contingency: our fees and case costs come out of any recovery, never your pocket. If there is no recovery, you pay nothing. The initial case review is free.
We understand the concern; most claimants keep advertising on Google throughout. Arbitration is a confidential process, and pursuing a legal claim is your right. We are happy to walk through this question with you before you decide anything.
Just the basics: your business name, a rough estimate of your Google ad spend since 2016, and your Google Ads account ID if you have it handy. Antitrust claims are subject to a statute of limitations, and deadlines can vary, so it pays to act while your claim is fresh.
Think your business might qualify?
Start now. It only takes a few minutes, and it costs nothing. Your ad spend. Your claim. Your recovery.
Check Your Eligibility ↗Free, confidential case review. No fees unless we win.